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The Hidden Handoff: Why Momentum Is Set Between Seasons
Published on: 01/01/2026
Retail momentum isn’t set during peak season—it’s set in the quiet weeks after. This piece explores how customer judgment, team habits, and unresolved friction quietly shape the next cycle long before new plans or campaigns begin.
How the Season Shapes What Comes Next
Published on: 29/12/2025
The end of December doesn’t reset retail—it reveals it. This piece examines how the decisions made under seasonal pressure shape customer trust, internal friction, and momentum heading into the new year, long after transactions slow down.
